Jay-Z keeps the black & white filter in tact for yet another video from The Blueprint³. The video is for “On To the Next One,” featuring and produced by Swizz Beatz.

This song seemed to be one of the few from the album that was overlooked. We thought the production alone made this one a standout so when we saw the little notification a few days ago stating the video for this song would premiere on New Year’s, we were all smiles.

The video is a visual piece with lots of black and white liquids running down different scenes. This is a perfect club song so a video with a serious storyline is not needed; we’ve now seen videos for all the songs we really like from the album. Thanks to Craig for the heads up.